GA4 Account & Property Setup
Set up your Google Analytics 4 account correctly.
Ensure accurate data collection from day one.
Google Tag Manager Integration
Implement GA4 using Google Tag Manager.
Enable flexible and scalable tracking setup.
Event Tracking Setup
Track key user actions like clicks, scrolls, and form submissions.
Measure real engagement beyond page views.
Conversion Tracking Setup
Set up goals and conversion events.
Track leads, sales, and important business actions.
E-commerce Tracking (GA4)
Track product views, add-to-cart, and purchases.
Get complete insights into your online sales performance.
Cross-Domain Tracking
Track users across multiple domains or platforms.
Understand the full customer journey without data gaps.
GA4 + Google Ads Integration
Connect GA4 with Google Ads for better campaign insights.
Optimize ad performance using real data.
Custom Dashboard & Reports
Create easy-to-understand reports and dashboards.
Access key metrics that matter to your business.
GA4 Audit & Optimization
Analyze your current setup and fix tracking issues.
Ensure accurate and reliable data for decision-making.
GA4 FAQs
GA4 is the latest version of Google Analytics that tracks user interactions using an event-based model across websites and apps.
GA4 provides deeper insights into user behavior, helping you improve marketing performance and increase conversions.
GA4 uses an event-based tracking model, while Universal Analytics was session-based, making GA4 more accurate and flexible.
Yes. GA4 allows you to track custom events like form submissions, purchases, and other key business actions.
It’s recommended for better flexibility and advanced tracking capabilities.
Basic setup can be done quickly, but advanced tracking and optimization may take a few days.
Contact Prakan Digital Solutions for a consultation. We’ll set up and configure GA4 to match your business goals.
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